SUMMARY
Helping engineering-led companies, lacking creative resources, with strategic narrative and sales-driven content production. Offering fractional leadership, on demand, to save client’s time and money.
I am aN expert in Narrative strategy for Technical Brands and Content Production workflows, specializing in Post and Documentation.
I Make Sure Your Voice is Heard, Story SHARED and budget STAYS INTACT.
15 years of big-to-small spends, cutting-edge brands and learning from tier-1 artists. I develop the why, manage the how and adapt to your needs. Journalism, tech startup and studio experiences shaped my perspective.
Passion for highlighting human ingenuity, fantastic machines and the places both takes us. AI informed.
Previous Employers
Swingset Productions
Carbon VFX
CAnoo
TIMBER STUDIOS
Seres SF Motors
Faraday Future
MotorTrend Group
skills
strategic narrative
Branded PRODUCTION
Technical translation
CONTENT OPERATIONS DEvelopement
Artist Management
tools
gemini/CLAUDE/MidJourney
Office/Adobe/UNREAl
Timmy.io/Actualizeit/ceta/Xytech
frame.io/media shuttle/Lucid Link
Stream voodo/SHOTGRID/TWIN GATE
sprinklr/Percolate
workspace/Teams/zoom/sLACK/JIRA
Experience
Previous Roles: Head of CG, Sr. Producer, Sr. Brand Manager, Content Director, Editor-in-Chief, Journalist
50+ commercial projects - Google to Hyundai to Calvin Harris
Studio management of 15+ artists simultaneously
Ground up CG dept. build for post house - $550K spent
Built internal content studio capabilities for 3x EV startups
Executed 3x global brand / product launches - ~$25M spent
Managed brand dev with top agencies - ~$4M spent
Internal capture of sensitive tech R&D across globe
Project range: commercial post, social, product launch, website, R&D documentation, investor assets, brand photography, copywriting
Vendor Partnerships: Innocean, LENNON, CREATE, Art Class, Colormatics, Recom Farmhouse, Porch House, Stept Studios, Chirp Films, Leo Burnett, Garage Team Mazda, MPC, RGA, Accenture, Landor, INK, JMI, Whitehouse Post, Martin Agency, Mullen Lowe, The Many, etc
